5 Ways That Facebook Reviews Help Small Businesses

Facebook is the most popular social media website with 1 billion active daily users around the world. In November 2015, it even trumped Google for having the most amount of visitors (18.4 billion versus 15.3 billion according to SimilarWeb). That is a lot of visits from people who may be requiring your products, or services. Are you making the most of it by building a presence for your small business on Facebook? If not, you should be, and part of that presence should be in the form of reviews.In this post, we're going to give you 5 ways that your small business could benefit from Facebook ...

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7 Local Marketing Ideas To Bring In Customers Now

When it comes to online marketing strategies, many tactics are designed to help you steadily build traffic in the long run. These tactics include organic search optimization, content development, organically growing your audience on social media networks, and listing your business on local business directories.While these tactics are essential for business growth, businesses that need an infusion of local customers immediately may need to invest in tactics that produce faster results. In this post, we're going to share 7 local marketing ideas that will help your business bring customers to ...

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The Importance of NAP For Your Local Business Listings

Before you go out and start registering your small business with the top online directories, maps, GPS devices, social networks, and search engines, it's important to stop and think about NAP. NAP simply stands for Name, Address, and Phone for your local business. In this post, we're going to look at what it is and why it matters, how to ensure you do it correctly, and what happens if you don't keep it in mind when marketing your small business.Why NAP MattersThe Name, Address, and Phone you use for each location of your business should stay consistent across the web for several reasons. Fr...

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How to Come Up with Blog Topics Your Local Audience Will Love

Do you have a blog for your local business, or plan to start one for the new year? If so, you will need some great topics that will appeal both to your local audience and search engines. In this post, we'll look at some ways you can come up with blog topics your local audience (and search engines) will love.Turn local headlines into blog postsStart your day out by looking at your local newspapers and stations to see what the big stories are and what events are coming up. Then look for ways to adapt them to your business. For example, let's start with some headline stories from the Houston C...

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How Local Businesses Can Get the Most from Yelp Reviews

Most local businesses have one thing in common - they have a listing on Yelp, whether they want one or not. Yelp is one of the most popular online directories for local businesses, collecting information from specific data providers to create profiles of as many local businesses as possible. These profiles can be discovered by customers of the business so that the customer can leave reviews for the local business that other customers can use to determine whether they want to choose that local business or their competitors for specific products and servicesOne of the most challenging things ...

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