How To Write Website Copy For Your Small Business That Doesn't Suck

Writing copy for your website requires discipline and strategy. A common mistake that small business owners make when it comes to writing their web copy on their own is to write simply to have content, ignoring a strategy. Written words on ...

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Why Blogging Is Important For Small Businesses

Let’s admit it, for most of us blogging can be a pain — writing simply doesn’t come naturally to some and it’s hard to squeeze in time to do it consistently while we are running our own businesses. But do you ...

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Google My Business Experiments With Chat Messaging In Search Results

Recently, Google has been making some interesting changes to their Google My Business platform. Not too long ago they introduced the Posts feature that allows businesses to promote discount offers, events, new offerings, content pieces, and other incentives to online ...

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How To Use Google My Business Posts To Bring In New Customers

If you're a small business owner, you already know that getting your message in front of new prospective customers is hard. Luckily, the folks over at Google just released a tool that makes it a bit easier. They call them "posts" and they enable any verified location in a Google My Business account to post images, messages and special offers to people searching the web.What is a "post"?A post is a promotion, or message you post from your business that will be displayed to users of Google search and maps on both desktop and mobile devices. Posts are kind of like your bulletin board, but ...

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5 Ways That Facebook Reviews Help Small Businesses

Facebook is the most popular social media website with 1 billion active daily users around the world. In November 2015, it even trumped Google for having the most amount of visitors (18.4 billion versus 15.3 billion according to SimilarWeb). That is a lot of visits from people who may be requiring your products, or services. Are you making the most of it by building a presence for your small business on Facebook? If not, you should be, and part of that presence should be in the form of reviews.In this post, we're going to give you 5 ways that your small ...

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7 Local Marketing Ideas To Bring In Customers Now

When it comes to online marketing strategies, many tactics are designed to help you steadily build traffic in the long run. These tactics include organic search optimization, content development, organically growing your audience on social media networks, and listing your business on local business directories.While these tactics are essential for business growth, businesses that need an infusion of local customers immediately may need to invest in tactics that produce faster results. In this post, we're going to share 7 local marketing ideas that will help your business bring customers to ...

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